UpStares Media

Take The Stares

Welcome to UpStares Media™…the exclusive patent holder for adStep® graphics

Tired of same-old, me-too solutions? Need a concept to kick start your out of home advertising program?

You’ve come to the right place! Our patented adStep® process converts staircases into dynamic, eye level billboards that can’t be missed, anchoring any outdoor program, enlarging its scope and insuring message reminder throughout the day. Develop, place, print and install an out of home ad campaign bound to turn heads, capture attention and get people talking about your brand!

YES, putting graphic images on steps is a patented concept! Please be sure to contact us for any project you have that involves graphics on staircases.

UpStares Media™ offers support every step of the way, whether you’re a seasoned advertising professional or new to out of home. For more information about locations, pricing or specs, please contact us.

Any Questions?

1. Where can adStep® graphics be posted?

adStep® graphics can be installed pretty much anywhere there are stairs: malls and museums, transit hubs and movie theaters, arenas, stadiums and airports. Have another place in mind? We’ll work with you to make it happen!

2. How long does it take from booking to posting?

How fast do you need it? We generally prefer 4 weeks, but if you need it sooner, we’ll find a way.

3. What is the minimum length posting?

adStep® graphics can be posted for as few as several hours or as long as six months. YOU decide.

4. Can adStep® graphics be posted outdoors?

Absolutely! In fact, most of our projects are installed outdoors, and adStep®’s highly durable material can last for months, assuming normal wear and tear.

5. Can you provide assistance with creative?

Yes! We’d be happy to work with you to convert existing creative into a ‘step-worthy’ version OR develop unique creative for the location you’ve chosen.

6. What does it cost?

adStep® graphics’ pricing is based solely on project size: the number and width of the risers in each staircase. We’d be happy to provide you with a price estimate for producing your program, noting that media placement costs are additional.

7. I’m a media rep. Can I add this to my inventory pool?

Of Course you can! Give us a call at 973.968.6666 to discuss or drop us an email.

8. Who should I call about getting started?

For the latest information about available locations, pricing and media representation, contact us anytime!.

Where to Take the Stares

adStep® graphics by UpStares Media™ can be placed everywhere there are stairways! We have posted campaigns in dozens of markets and hundreds of venues and the list continues to grow:

14 Airports
in 12 Markets
Arena & Stadium
Arena & Stadium
60 Pro Sports Teams
Minor League
200+ Malls in 60 Markets Video
17 Systems in 13 Markets Video
Custom Projects
Custom Projects
Got steps? We install anywhere! Video
adStep® US Patent #6041533


  • Affixed only to stair risers, insuring images are never stepped on and never a safety hazard
  • Superior materials that are highly durable, yielding graphics with brilliant color
  • Protected by the best laminates available and highest quality standards, guaranteed
  • Produced with 3M Scotchprint® materials, considered the best in the industry and backed by a comprehensive warranty
  • Unique aspects of each location are carefully examined to ensure the correct materials are used on every project
  • Easy installation process, enabling campaigns to be put up, changed or removed quickly

WHY adStep® graphics?

  • Brings brand imagery face to face with consumers on the go by TRANSFORMING STAIRCASES INTO LARGER THAN LIFE BILLBOARDS
  • BREAKS THROUGH THE CLUTTER to engage consumers, raise brand awareness and increase message retention
  • CREATES A BUZZ that is all too rare in advertising. People NOTICE adStep® graphics, respond to them and talk about them. Our projects get press coverage on a regular basis.
  • AVAILABLE NATIONALLY where people work, play and travel: urban transit, malls, airports, stadiums, arenas, concert venues, amusement parks, movie theatres and more!
  • ONE STOP SHOPPING we work closely with our media partners and venues to enable quick turn around for planning, buying and execution as well as handle all production, installation and removal.
  • TOTAL IMPACT for any OOH campaign or domination package enlarging its scope while increasing message retention
  • IT WORKS! adStep® graphics deliver excellent results for many of America’s largest and most discerning brands.
  • UNPARALLELED SATISFACTION! Our service and production teams work with clients every step of the way to ensure a campaign that exceeds expectations. No project is complete until our client is fully satisfied!

Clients who have used adstep® graphics by UpStares Media™ keep coming back for more!

Let’s Get Started! 

UpStares Media™ offers a Turnkey Solution from concept to design to posting

Let’s Get Started!

UpStares Media™ offers a Turnkey Solution from concept to design to posting:

  • 1 Identify your target markets and preferred venues
  • 2 Contact us for availability
  • 3 Coordinate production and media costs with our assistance
  • 4 Choose your locations
  • 5 Develop and upload artwork
  • 6 We then print, install and remove your graphics

I’m ready